For Fantini Cosmi, we structured a strategic digital communication plan based on targeted Google Ads campaigns and an ad hoc advertising content. sucha as the the promotion of the event Zero Sbatta (which in Italian slang means no stress), organised in several Italian regions. The guest target included professionals from the world of thermohydraulic. This campaign was aimed at increasing the number of subscribers to the training event on Fantini Cosmi products, creating a direct point of contact with the target audience.
Subsequently, we launched a brand awareness campaign on products on the Fantini Cosmi website. This activity involved the creation of modern and eye-catching banner ads, designed to strengthen the visual identity of the brand and involve a wider audience.
Finally, a research campaign specifically dedicated to Fantini Cosmi's thermostats and VMC systems was launched. The objective of this phase was to generate qualified leads, targeting an audience interested in innovative solutions for climate control and controlled mechanical ventilation.
